Insights & News

Google Search API Leak: Top 5 Key Findings for Marketers (2024).

Google may have accidentally leaked SEO secrets, and experts Rand Fishkin & Mike King have revealed key findings. We share the top 5 takeaways for marketers to maximise their website's ranking and SEO performance.

Resolution Digital wins B&T Award for Best Digital Services 2022
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Google AI Overviews & Paid Search: What You Need to Know

Since AI Overviews have been rolled out into search results, paid ads have been impacted.
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Google Search API Leak: Top 5 Key Findings for Marketers (2024)

Google may have accidentally leaked SEO secrets, and experts Rand Fishkin & Mike King have revealed key findings. We share the top 5 takeaways for marketers to maximise their website's ranking and SEO performance.
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The biggest APAC trends influencing the future of search marketing

The current shift is seeing non-traditional search platforms becoming an entry point for search, as opposed to supplementary layer to validate initial consideration.
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How prepared is your business for a cookieless future

As Google and Apple continue to prioritise user privacy, marketers must also shift their focus to a first-party data strategy in order to remain competitive and profitable.
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Get your Facebook conversion data back with Conversions API

Facebook Conversions API (CAPI) offer scope for marketers to collect accurate, conversion data despite the iOS 14 update to Facebook Ads.
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Google's Topics API Proposal: What Marketers Need to Know

Google announced its new online advertising solution, Topics API. The privacy sandbox will replace Federated Learning of Cohorts (FLoC).
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2022 Digital Privacy Trends: Browsers

With the death of third-party cookies ahead, 2022 is a year of change. But what are browser developers doing to help or hinder digital marketers and advertisers?
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Why media agencies are still vital for clients wanting to in-house media

In-housing is broadly being viewed as a threat to digital media agencies, however, they are perfectly situated to help brands navigate many of the challenges they will face when making the switch.
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The rise of contextual targeting

Ever tightening user privacy laws have ushered in the revival of contextual targeting. But what is it and how does it work?
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