Marketing Technology Consulting Agency

Unleash the potential of your Marketing Technology Investment..

Resolution Digital is a leading marketing technology agency offering a full range of consultancy services with a strong focus on leveraging analytics to drive informed decision-making and optimise results.

Using a comprehensive framework including workshops, consulting sessions and advanced analytics tools, our MarTech specialists provide help you select, implement and operate the right strategy and implement the correct technology to meet any business objectives.

Our marketing technology consultants work with you to define the business problems to be solved using data analytics to craft use cases that demonstrate a clear business impact. If appropriate we perform a comprehensive marketing technology and data audit and define the MarTech strategy and roadmap.

We're different to other MarTech agencies, as we offer a full end-to-end solution, from consulting to platform implementation and ongoing management.

Before you replace an important part of your MarTech Stack and commit to a costly technology license, talk to us about how we can help you maximise your existing technology investment, and how we can help you evolve your digital transformation with a clear roadmap to success.

Schedule a complimentary MarTech consulting session.

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Our MarTech Consulting Process.

Before you replace an important part of your MarTech Stack and commit to a costly technology license, talk to us about how we can help you maximise your existing technology investment, and how we can help you evolve your digital transformation with a clear roadmap to success.

MarTech Consulting

Using a comprehensive framework including workshops, consulting sessions and other audit tools, our MarTech specialists provide help you select, implement and operate the right strategy and implement the correct technology to meet any business objectives.

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MarTech Audit

Embarking on any technology transformation program is daunting, and selecting a marketing technology stack is one of the more complex areas given the growing number of AdTech and MarTech vendors and the convergence of capability across those vendors. Our audit ensures that your technology and analytics platforms are optimised to deliver actionable insights.

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MarTech Strategy

Using a comprehensive framework including workshops, consulting sessions, and auditing tools, we help you select, implement, and operate the right technology to meet your business objectives. and analytics systems to meet your business objectives.

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Vendor Selection

Our 7-stage system evaluation process leads you through discovery, strategy and planning, business requirements' definition, vendor identification, full management of the RFP process, vendor evaluation, and executive recommendation back to the business.

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Implementation

We have proven and deep experience across the major technology stacks and offer full implementation and configuration services including analytics integration, tag management, campaign tracking, data capture, data onboarding, and cross-stack integration services.

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Talk to our technology consultants

Our development and technology experts will help you overcome any business challenge.

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Remarkable Results

Telco brand realises +$3.2m annual revenue from smarter decisioning from cross-platform measurement

+800 % ROI

By breaking down the silos across Google, Facebook, BVOD, and connecting this data via smart attribution, we understood the contribution of each media channel to sales and optimised for maximum orders and revenue

A retail giant increased their ROAS by moving from 3p data to 1p data with an uplift of

+23 % ROAS

With the loss of 3rd party audience data (due to 3P cookie deprecation), this retail client had to invest in a data strategy to leverage 1p data to maintain and enhance their targeting capability

Deploying a 2P data partnership strategy for this beverage client increased media effectiveness by

+21 % increase in media effectiveness

This beverage client lacked 1P data and needed to drive growth. Our 2P data strategy excluded non-alcohol drinkers from targeting increasing media effectiveness

Utilizing CRM data & website data via DMP tagging we increased revenue by 18% with

+1,000 % ROI

This retail client needed to exclude existing members from advertising to reduce wastage and drive ROI

Insights uncovered that the user journey via car configurator increased conversion rates

+19 % increase

in conversion rates in the first month of the program. Conversion rates we're low on the test drive page, this client embarked on a CRO program to uncover why and implement a optimistion program

Leveraging cleanrooms this QSR client matched cross-channel audiences at a user level to

+20 % increase in sales

This client spends millions across Google and FB but unable to connect advertising to sale, or gain an understanding of customers who are exposed to ads, and drive better sales

Our technology consulting helped this real estate client consolidate their MarTech and save over

$1m in MarTech saving

This property client had multiple technology partners and needed help to focus on use cases that drove business outcomes and feature usage across their MarTech stack

This FMCG client used a DMP to grow sales in a declining segment by

+4.6 % growth in sales

This FMCG brand was in decline, was unable to accurately target its primary audience and dropped into #2 brand by market share. Increasing sales increased the market share and the brand became the #1.

A QSR client used Salesforce Marketing Cloud to increase addressable consumers by 300% and deliver

+400 % ROI

This QSR client had a poorly implemented data management platform that meant the client was unable to communicate and personalise comms to their customers effectively

Deploying a holistic crm program integrated to media we delivered $1,536% ROI in the first 2 months

+1,536 % ROI in 2 months

A financial services client needed to deploy a CRM program to drive growth and customer retention in a highly competitive sector

The insights uncovered from our BI platform enabled this financial services client to increase

x2 sales in Home Insurance Sales

By connecting 1st party datasets with syndicated research, we enabled the marketing team to launch a bespoke campaign for a new audience segment

We saved this professional services firm $1.25 million in annual staff costs

$1.25m cost saving

We modernized the data architecture across 7 entities and 5 finance system significantly reducing manual process and increasing insights in a single source of truth

Contact us to discover how we can get you Remarkable Results.

Insights & News

Technology

How choosing the right DSP can help drive campaign success

The digital buying landscape is rapidly evolving and growing in complexity, and the right DSP enables programmatic buyers to be more agile in how they optimise marketing channels and objectives.

The Next Frontiers in Mobile Are Payments and Wearables

Brands switch their mobile approach from campaigns to ‘always on’.

Machine Learning and Marketing Clouds Take Centre Stage

Powered by predictive analytics, brands will be able to predict the behaviours of prospects.

About Resolution Digital.

Resolution Digital is an award winning full-service digital agency. Our mission is to deliver remarkable results for our clients and achieve an exceptional return on investment for their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.

We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital services to clients in Australia for over 14 years and service many of the largest clients in the country.

Through our proprietary solution framework, ResoScope, we quickly determine what combination of digital marketing consulting, products, services, technology, and training can drive the best results for our clients.

Resolution Digital is a market leading digital marketing agency

Why choose Resolution Digital as your digital marketing agency?.

As is evident from our extensive range of digital marketing services we have a great deal to offer and our services are executed by experienced subject matter experts.

Whilst there are many reasons to choose Resolution Digital, we have distilled the main reasons we believe set us apart and give us an advantage

Why choose us?

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Our Offices

Sydney.

Gadigal Country
Bay 7, 2 Locomotive Street
South Eveleigh, NSW, 2015

+61 2 8729 8201

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Melbourne.

Wurundjeri Country
Level 6, 650 Chapel Street
South Yarra, VIC, 3141

+61 3 8526 7699

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Brisbane.

Turrbal and Jagera Country
200 Adelaide Street
Brisbane City, QLD, 4000

+61 7 3054 4721

Visit your Brisbane office

MarTech Consulting.

Unleash the potential of your Marketing Technology Investment..

Schedule a complimentary MarTech consulting session.

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