Keyword research & competitive analysis are aimed at developing a better understanding of how a brand’s target audience searches for its products & services.
Analysing your existing content to find gaps & opportunities can help your brand rank higher in search results for key phrases with high search volumes.
From the fundamentals of metadata optimisation and competitive analysis, to understanding the consumer journey, SEO insights are critical in ensuring your SEO strategy evolves with the way in which consumers search.
A website analysis refers to the process of testing and reviewing a website’s performance for Search Engine Optimisation (SEO), User Experience (UX), Conversion Rate Optimisation (CRO), page load speed, traffic, etc.
These are some of the factors that influence your search performance and your user experience on your website. Thus, they directly affect the performance of your website and business.
Competitive Website analysis allows you to gauge how your competition is doing online. It can unearth insights on what tactics work in your industry and also give you insights on shortcomings you can focus on to gain a competitive edge.
Additionally, it lets businesses gauge what’s a good benchmark figure to work towards.
We use a broad variety of tools to understand the questions being asked, the features showing on Google, and the scale of the opportunity. Keyword research forms the foundation of SEO strategy, as well as content and paid search strategy.
We develop our understanding of who the most prominent organic competitors are, what they are doing right, and where the key opportunities lie. We then create a benchmark with which to judge performance.
With content forming a fundamental aspect of a strong organic presence, it is important to understand how your existing content performs, as well as where gaps exist, so that we can utilise our findings to leverage the biggest opportunities.
Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.
We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.
We provide a full range of SEO Services that include enterprise SEO, SEO consultancy, website SEO analysis & insights, SEO strategy, SEO audit, blogger outreach, local SEO, mobile optimisation, app store optimisation, voice search optimisation, OneSearch, and intelligent content solutions.
We understand that search engine optimisation is critical to achieving a high rank positions in search engine results, growing organic traffic, and increasing conversions
Resolution Digital is a full-service SEO agency with a team of over 100 SEO specialists and proprietary SEO technology.
Gadigal Country
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