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UX Research & Discovery.

Delivering an optimal ROI to your business starts at the UX Research and Discovery stage.

Businesses are increasingly recognising the power of customer experience when it comes to growing loyalty, lowering operational costs and securing long-term growth.


What is User Experience (UX) Research?

Our UX Research approach leverages a range of human centred design and mixed-method research techniques to truly ‘get into the hearts and minds’ of the people who use your product or service.


Why undertake UX Research as part of your digital strategy?

Never has it been more essential to understand who your users are and what drives their decision making than in today’s over-saturated digital world. Delivering an optimal ROI to your business starts with the research & discovery stage.

Our UX Research Capabilities

Explore our other UX Research and Discovery services, which allow our team to solve challenges for your organization and others, regardless of size, industry vertical, or product category.

UX audit & assessment


Usability testing


Competitive analysis


Personas & journey mapping

R&D workshops


Surveys & focus groups


Brand & asset review


Accessibility review

Analytics & data assessment


Site tracking & reporting


SEO visibility audit


Technical evaluation

Approach to UX Research & Discovery

Understand your business goals

No two businesses are the same and therefore do not experience the same challenges. We therefore tailor our approach with the goal of identifying these challenges and understanding your business goals.


We then leverage qualitative and quantitative research techniques and a range of design thinking workshop exercises to explore these challenges, aligning goals to opportunities.


Some of the activities to achieve this include:

  • UX/UI & Site performance audit
  • Competitive review
  • Stakeholder interviews and focus groups
  • Discovery workshops
Resolution Digital UX Research & Discovery team understand business goals
Resolution Digital UX Research & Discovery team understands user behaviour

Understand your users

We start by learning and understanding what it is like to be a user, whether this is the customer, employee or stakeholder, and what truly drives and motivates their behaviour. 


Getting alignment across user needs, business goals and technical requirements moves us more efficiently towards tangible solutions.


Some of the activities to achieve this include:

  • Usability testing
  • User interviews, focus groups and surveys
  • Website analytics and data assessment
  • Personas & journey mapping

Determine insights & opportunities

Through this process of understanding goals and users, we can determine valuable insights and opportunities. These create a clear picture from which a strategy is formulated to suite your business requirements.


Some of the deliverables at this stage include:

  • UX/UI audit report & assessment
  • Brand & Asset review
  • Competitive analysis report & benchmarking
  • User experience mapping
  • Website technical performance report
  • SEO visibility audit & report
  • Customer segmentation & personas
Resolution Digital UX Research & Discovery team determine insights and oppurtunities

Frequently Asked Questions

A UX research studies end users' needs and behaviors to inform and improve the design of products, services, or software. They gather insights through various methods like interviews, surveys, and usability tests to ensure a user-friendly design experience.
UX Research & Discovery is crucial because it informs the design process, reducing the risk of developing a product that doesn’t meet user needs. It helps identify pain points, usability issues, and opportunities for innovation, leading to a more user-centric design.
User discovery identifies the problem your product aims to solve, while user research examines how your product solves that problem for users. User discovery focuses on the initial need, whereas user research delves into user interactions and experiences with the product.
UX Research & Discovery guides the design process by providing actionable insights. It helps designers make informed decisions, prioritize features, and create user-friendly interfaces. This process ultimately leads to a more successful and effective product.

Get your complimentary UX audit & assessment.

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About Resolution Digital

Resolution Digital is an Award-Winning Full-Service Digital Agency. Our mission is to deliver Remarkable Results for our clients, helping them achieve exceptional ROI on their digital marketing investments. With offices in Sydney, Melbourne, and Brisbane, we serve clients across the region.
 
We have a broad and deep set of skills across all areas of digital, and from strategy to implementation. We have been providing digital marketing services to clients in Australia for over 14 years and service many of the largest clients in the country.

We provide a full range of digital marketing services, such as Digital Design Services that include Digital Display Production, Dynamic Creative Production, Out-of-home Creative Production (OOH), User Experience Design (UX), User Interface Design (UI), UX Audit & Assessment, UX Research & Discovery, Website Design, and Digital Branding. Also includes design workshops, such as Design Thinking  Workshops, Growth Hacking Workshop, and Lightning Decision Jam Workshop.

Resolution Digital is a market leading digital design agency

Why choose Resolution Digital as your digital design agency?

We understand that digital design is critical in building an association with your brand in the minds of consumers. Our digital design practice is digital-first which means the graphics and interfaces we create are designed for the digital consumer.


Resolution Digital is a full-service digital design agency with a team of experienced User experience (UX) and User Interface (UI) designers.

Insights & News

Customer Experience Summit NSW 2023: Is evolution now the new transformation

Customer Experience Summit NSW 2023: Is evolution now the new transformation

The Customer Experience (CX) Summit New South Wales brought experts and professionals from various industries to discuss and share their own insights on customer experience and network in person.
Why you should conduct a Website UX Audit

Why you should conduct a Website UX Audit

Forrester research indicates that the ROI on UX investments is nearly 9,990%. Can you afford not to take a UX audit and assessment?

Stay informed with our latest insights & news

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Gadigal Country
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South Eveleigh, NSW, 2015

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South Yarra, VIC, 3141

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Brisbane City, QLD, 4000

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